Leed Oliveira Photography
Leed is an accomplished Brand and Portrait Photographer based in Washington, DC, originally hailing from Brazil. With a background in Education, Leed transitioned to photography four years ago, discovering a passion for capturing stories and visions. Her photography business is dedicated to helping clients navigate the digital landscape, creating compelling imagery that authentically represents brands and fosters meaningful connections.
About the Project
Figma, Photoshop, Illustrator, and Squarespace
Tools
Date
2023
Art Director
Brand
Leed Oliveira Photography
Role
The Brief
We wanted to focus the site design on serving as a vital hub for prospective clients, ensuring accessibility to explore Leed's portfolio and gathering detailed service information. The creative direction aims to enable potential clients to easily access essential information and make informed decisions, emphasizing a user-friendly interface with straightforward navigation.
The Design Execution
The design execution is a vibrant reflection of Leed's personality, blending the warmth of her Brazilian roots with the inviting energy that mirrors her passion for making a positive impact through photography. Harmonizing fusion of colors, playful typography, and intuitive navigation ensure a delightful user experience, perfectly aligning with the mission to reveal beauty in every moment and foster meaningful connections, one click at a time.
